Privacy Policy

Effective Date: 12 February 2026  |  Last Updated: 12 February 2026

This Privacy Policy explains how Modishcard (“Modishcard,” “we,” “us,” “our”) collects, uses, shares, and protects information when you use our website, WhatsApp-based AI assistant, and related services (collectively, the “Services”).

Modishcard provides an AI assistant that helps local businesses grow via WhatsApp, including Google Business Profile audits and optimization guidance, QR code tracking, review collection automation, and performance analytics.

1) Information We Collect

A. Information you provide

• Account & contact details: name, business name, phone number, email, city/state, and similar identifiers you provide.
• Business details: business category, hours, address, services, photos, and other details you submit or ask us to help manage.
• WhatsApp messages and content: messages you send to our WhatsApp assistant (including instructions, prompts, and responses).
• Support communications: requests and messages sent via WhatsApp, email, or other channels.

B. Information we collect automatically

• Usage data: interactions with the Services (e.g., features used, timestamps, workflow steps completed).
• Device and log data: IP address, device identifiers, browser type, operating system, referral URLs, and crash/error logs.
• QR tracking analytics: scan counts, timestamps, approximate location (derived from IP or device signals), and attribution signals for your QR codes.

C. Information from connected platforms (with your permission)

• Google Business Profile data: public profile information and performance metrics (e.g., views, clicks, calls, direction requests) that you authorize us to access or that you share with us.
• Other integrations: if you connect third-party tools (e.g., payment or messaging providers), we may receive relevant data needed to operate the integration.

2) How We Use Information

• Provide and operate the Services (audits, recommendations, analytics summaries, QR tracking, review workflows, and support).
• Personalize your experience (tailored tasks, reminders, guidance, and content suggestions).
• Improve and develop the Services (debugging, performance monitoring, feature improvement, and quality assurance).
• Communicate with you about onboarding, account notices, billing, feature changes, and support.
• Safety and fraud prevention (detect abuse, protect accounts, enforce policies).
• Legal compliance (respond to lawful requests, enforce our terms, resolve disputes).

3) How We Share Information

We do not sell your personal information. We may share information in these cases:

• Service providers (processors): vendors that help us run the Services (hosting, analytics, customer support, messaging, payment processing).
• Messaging platforms: WhatsApp/Meta to deliver and receive messages through the WhatsApp channel you use.
• Integrations you enable: Google and other third parties when you connect accounts or authorize data access.
• Legal and safety: if required to comply with law or protect rights, safety, and security.
• Business transfers: if we undergo a merger, acquisition, or asset sale, information may be transferred as part of that transaction.

4) AI Processing and Your Content

• Our assistant may process your messages and business data to generate recommendations, drafts, summaries, and guidance.
• Do not send sensitive personal information (e.g., government IDs, bank credentials) through WhatsApp or the Services.
• We may use de-identified and aggregated data to improve our Services and reporting.

5) Data Retention

We retain information as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods may vary based on the type of data.

6) Security

We use reasonable administrative, technical, and organizational safeguards to protect information. However, no method of transmission or storage is 100% secure.

7) Your Choices and Rights

• Access/Update: you can request access to or correction of your account information.
• Deletion: you can request deletion of your account and associated data, subject to legal and operational limits.
• Opt-out of marketing: you can opt out of promotional messages. Service-related messages may still be sent.
• Withdraw permissions: you may disconnect integrations (e.g., Google) where applicable.

8) Cookies and Similar Technologies

Our website may use cookies and similar technologies for functionality, analytics, and performance. You can control cookies through your browser settings.

9) International Data Transfers

If we use service providers outside your country, your information may be processed in other jurisdictions. We take steps to ensure appropriate safeguards are in place.

10) Children’s Privacy

The Services are not intended for children under 13 (or the applicable age in your jurisdiction). We do not knowingly collect data from children.

11) Changes to This Policy

We may update this Privacy Policy from time to time. We will update the “Last Updated” date and, if changes are material, provide additional notice.

12) Contact Us

If you have questions or requests about this Privacy Policy, contact us:

• Email: hello@modishcard.com
• Phone: +91-81461-00276
• Location: Mohali, Punjab, India